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Sneak King
''Sneak King'' is an advergame title from Burger King for the Xbox and Xbox 360 video game consoles, released in 2006. Burger King sold the game with the purchase of value meals. Players take control of Burger King's mascot The King, in a stealth food-delivery themed game that spans four unique levels based on Burger King's own commercial advertisements. ''Sneak King'' is one of three titles released by Burger King and developed by Blitz Games as part of five week promotional campaign between November 19 and December 24, 2006. Blitz Games was chosen to develop the games, originally for the online Xbox Live Arcade, but this was later changed to a single disc that would run the game on both the Xbox and Xbox 360 consoles.
Development of the project was closely tied to the other two games, and ''Sneak King''s development was directly led by Burger King. The game started as a tile-based puzzle game, but quickly became a ''Spy vs Spy''-style caper until Burger King made design choices that removed conventional hazards and competition elements in favor of a stealth game with no human opponents. ''Sneak King'' did not win critical acclaim and its reviews often reflected its unusual design elements, but the project was a financial success and resulted in millions of units being sold. Collectively, the games ranked amongst the top 10 best selling games of 2006. Burger King's Russell Klein would attribute the three game project as being the driving force behind the company's 40% quarterly sales increase.
==Gameplay==
The player takes control of The King, the mascot for Burger King, who is tasked with sneaking around while delivering Burger King meals to hungry people.〔 ''Sneak King''s gameplay consists of four levels to explore: the Saw Mill, Cul-De-Sac, Construction Zone, and Downtown. Each level features a unique map with 20 challenges to be completed. There are two game modes, free-play mode and challenge mode.〔 Free-play mode occurs whenever the player is not currently undertaking a challenge or after the player changes levels. In this mode, the player can freely explore the area without noise or sight detection and use the minimap to see unlocked challenges and non-player characters (NPCs).〔
In Challenge mode, the player must sneak around and deliver food to hungry NPCs. Hunger is indicated above thought bubbles which float above the heads of the NPCs.〔 An NPC with a burger icon over their head is able to be given food, but they will lose their appetite if spotted by the player. NPCs move around the map in a set pattern and have a narrow cone of vision to detect player. Erik Brudvig of IGN described this narrow cone of vision as being similar to those of Metal Gear Solid.〔 NPCs can also detect the player by excessive noise, the amount of sound a player is making is indicated by a noise meter. Challenges can be failed if a player alerts NPCs to their presence.〔 Successful delivery of an item requires sneaking up behind an NPC or surprising them from a hiding place. Points are awarded based on how hungry a character is, the player's stealth and proximity to the NPC and style points on delivery. When presenting food, a Flourish meter appears which quickly fills and empties, requiring a timed button press. The higher the flourish meter, the more style points.〔 Each level has 20 associated challenges and fulfilling half the challenges on a level opens the way to the next level.〔〔 Once all 80 challenges are completed, an alternative costume is unlocked. Gamerscore is rewarded for achieving certain goals or style on the Xbox 360 version.〔
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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